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Design Highlights

PRINT AND SOCIAL MEDIA

Software Used

PageMaker, Quark, MultiAd, Adobe InDesign, Photoshop, Acrobat with Distiller, and Portfolio

• web banners

• print ads

• large layouts for multiple publications

• designed and implemented new file saving protocols and an error log

• reduced press and typographical errors

• part of upgrade team transferring SI Traders static website to a digital marketplace, DRIVEN

• thousands of paid for ads

• hundred of speculative ads, attracting old or new customers with my creative designs

• helped bring back old customers, retained current and gained some new ones between my ad making and frequent customer communication

JAN 2004 to JAN 2007

Employees Supervised

8

Publisher of Print and Digital Media

Large Layout and Advertising Design

Target Demographic

Local advertisers and rural midwestern customers

Design Process

Fosters Teamwork

GATEHOUSE MEDIA

SI TRADER AND MARION REVIEW ADS AND LAYOUT

SI TRADER AND MARION REVIEW ADS AND LAYOUT

• full page ads
• covers for 48 - 120 page newspaper spread
• dissect the paper in sections by color scheme, 4 color or spot
• separate pages by color plates

• working well with others
• training new hires
• troubleshooting server issues
• importance of "salads" with mayonnaise as primary ingredient for parties
• how to give a fantastic farewell sendoff

KNOWLEDGE GAINED

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